The challenge was to move the retail experience from a large barn selling products, to a fun, interactive experience that connected people to the things that make life great: pets, families, communities and the environment.

From strategy to creative expression, instore design to online and CRM the approach we championed was a down to earth attitude and genuine commitment to hands on care. Credible advice delivered with an unmistakably Australian sense of humour to put a smile on the face of every customer and employee.

Other work by Designworks

Work by other STW group companies